Obviously Not! is a Los Angeles-based Hip Hop duo for people who still care about bars and also care about their lives. Our sound comes from a deep love of classic Hip Hop: lyric-driven, banging beats, trend-setting. But ObNotty ain’t interested in pretending it’s still 1993, or acting like nothing has happened since then. Life did, in fact, happen. This is Hip Hop made by two dudes from Chicago who’ve lived a little, laughed a lot, and learned that growth doesn’t come from age, it comes from development through experiences, whether times are good or bad, happy or sad… as the good Reverend brother Al Green would croon. The heartbeat of ObNotty beats on three things: Hip Hop. Humor. Health. •Hip Hop brings the craft, the culture, and the discipline. •Humor keeps everything honest and human — vulnerable, witty, satirical, never forced. •Health means caring enough to pay attention to your body, your mind, your money, and your relationships (even the awkward ones). That heartbeat shows up in more than just songs, but through performance clips, conversations, and ongoing challenges that reflect real life. ObNotty explores what it means to step into the ring, not in a bravado Mr. tough-stuff way, but in a grown-folks way. The ring might be physical. It might be mental. It might be financial. It might be relational. Either way, it’s where effort replaces excuses and preparation beats pretending. This isn’t self-help. It’s not motivational yelling. And it’s definitely not pretending everything is easy. It’s Hip Hop with perspective.